This package delivers family-friendly and educational content spanning kids programming, how-to DIY shows, and viral "fun" channels – all in brand-safe environments suitable for co-viewing. It blends traditional educational media with modern internet-born content brands. Viewers include children, parents, and general audiences seeking light-hearted entertainment or knowledge, resulting in high engagement and shareable moments (many of these channels have massive followings on social media).
From cartoons and faith-based shows to pet videos and DIY tutorials, this bundle offers advertisers a chance to connect with a wholesome, engaged audience. Unique value proposition: extremely high engagement and view durations in a safe context – for instance, the family of viral channels under Trusted Media Brands amassed over 12 billion minutes of watch time on FAST platforms last year/prnewswire.com – indicating viewers' strong appetite for this content.
A collection of viral, family-friendly channels including FailArmy (comedy fails), The Pet Collective (cute pet videos), People Are Awesome (inspiring stunts), Family Handyman (DIY home improvement tips), and WeatherSpy (scenic weather/earth science clips) prnewswire.com
Kids and educational programming, notably HappyKids TV with cartoons, learning videos, and family entertainment on-demand
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Faith-based family programming and valuesoriented content, including kids' shows and inspirational programs in a highly brand-safe setting
(Intermediary) Curated CTV inventory of kids and family content across multiple publishers, offering diverse cartoons, educational series, and family movies under one buying point (NMSDC-certified minority-owned, specializing in Kids/Family inventory)
ADTE is a unified, end-to-end CTV platform that seamlessly connects every step of the advertising journey, providing businesses with cutting-edge technological solutions to grow their brand through video.
